The concept for this project is to transform Martineau Place into an urban oasis – a much needed, green space in the harsh urban centre of Birmingham. The proposals establish key areas where, with a restricted budget, spend can be targeted to create an engaging dynamic that provides moments of surprise and delight.
The use of textured and tactile natural materials will give Martineau Place its own unique identity and provide a memorable customer experience. We have sought to add value by revitalising underused spaces while striking a balance between impact and potential rental revenue. We have created defined spaces and routes that have a mix of scale and intimacy. An overarching brand identity and texture runs through the design proposals.